MSc in Luxury Management & Marketing 

Zeynep Hidiroglu

Milan is more than a fashion capital. It is a living ecosystem where design, craftsmanship, gastronomy, and the luxury industry intersect on a daily basis. With the integration of Politecnico di Milano as a new academic partner, the MSc in Luxury Management & Marketing at emlyon business school enters a new chapter offering students a full semester immersed in the heart of Italian luxury expertise. This Milan semester allows students to experience luxury not just as a market, but as a culture, a craft, and an industry deeply rooted in real-world practice.

In an unstable, fragmented economic environment under constant pressure for results, organizations are no longer looking for isolated experts. They seek managers capable of connecting strategy, operations, and human performance.

This is precisely the ambition of the Executive Master in General Management at emlyon business school, offered in both on-campus and online formats.

Through combined testimonials from the academic team and two alumni from the September 2024 cohort, the program emerges as a powerful lever for professional transformation, going far beyond the acquisition of technical skills.

International MBA 

Jingna Zhu 

Every day, the world of business becomes increasingly global. This means companies ranging from huge corporations to tiny startups can access and connect with people all over the world. This has many advantages, but also new challenges.
Professionals are now expected to not only have technical skills, but also be able to work across cultures, manage diverse teams, and adapt to new environments quickly. 
These skills are something emlyon business school enables its students to harness, catapulting their global careers. 
For Jingna Zhu, emlyon’s International MBA allowed her to take the 10 years of technical skills she had in gaming and tech in China and apply them in an entirely new culture in Malmö, Sweden. 

A Revenue Manager, also known as a Yield manager, is responsible for maximizing a company's income by optimizing pricing strategies, forecasting demand, and managing inventory availability. Operating across industries such as hospitality, airlines, and e-commerce, the Revenue Manager analyzes market trends, competitor pricing, and customer behavior to make data-driven decisions.

Core revenue manager responsibilities include setting dynamic pricing models, monitoring key performance indicators such as RevPAR (Revenue Per Available Room, a key hotel performance metric calculated by dividing total room revenue by the number of available rooms) and occupancy rates, collaborating with sales and marketing teams, and producing revenue forecasts.

This role requires strong analytical skills, proficiency with revenue management systems (RMS), and a deep understanding of market dynamics. The Revenue Manager plays a strategic role in ensuring sustainable profitability, acting as a key bridge between operational teams and senior commercial leadership.

MSc in Healthcare Innovation & Data Science

Elisa Anastasiou

Knowing what's wrong with a healthcare system and knowing how to fix it are two very different things. Elisa Anastasiou Bountoktzi spent two years learning the first. Then she came to emlyon for the second. 

emlyon business school and Global Sports Jobs brought together a panel of industry experts for a webinar exploring the future of careers in sports media and entertainment. The conversation revealed an industry in the midst of significant change, and a new set of expectations for the professionals looking to build careers within it. Here are the key takeaways. 

MSc Healthcare Innovation & Data Science

Meng Chieh Lee

What happens when a finance graduate decides to pivot into digital health? MengChieh Lee, Class of 2023, shares how the MSc in Health Management & Data Intelligence at emlyon business school helped her find her direction - and her career.