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A BBA (Bachelor of Business Administration) is an undergraduate degree in business administration, typically completed in 3 to 4 years (bac+3 to bac+4). Internationally recognized, the BBA provides a strong foundation in business and management fundamentals, including finance, marketing, strategy, human resources, economics, and entrepreneurship.

A BBA program is known for its practical and career-oriented approach, combining academic theory with real-world application. Most programs include courses taught in English, mandatory internships, case studies, and international study opportunities or exchanges abroad, making the degree especially attractive to students seeking a global business education.

Accessible after the baccalaureate, the BBA is a popular alternative to a Master in Management (MiM) or a traditional university bachelor’s degree in business. After earning a degree in business administration, graduates can join the job market, pursue a master’s degree or MBA, or start their own business.

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Charlotte Berlioz

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Charlotte Berlioz, alumna of the MSc in Luxury Management & Marketing (class of 2014) at emlyon business school and today Customer Experience Manager at Diptyque, knows what it takes to build a career in luxury. Her journey shows how this MSc combines academic depth, practical experience and international exposure to prepare students for the competitive world of luxury brands.

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Are you looking to build a career at the intersection of Data Science, Artificial Intelligence and Business Strategy?


Join our dedicated webinar to discover the Master in Data Science and Artificial Intelligence Strategy at emlyon business school.

During this session, the Program Director will introduce:

  • the academic content and teaching approach,
  • career opportunities and job prospects,
  • international experiences, including study periods and projects.

You will also hear from a current student, who will share first-hand insights into:

  • why they chose this program,
  • their learning experience and academic projects,
  • student life and life on campus.

This webinar is a unique opportunity to ask your questions and determine whether this programme aligns with your career goals.

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In this interview with Opera Energy, Xavier Blot, Director of the MSc in Management of Energy Transition at emlyon business school and Associate Professor, takes stock of the global energy transition and analyzes the European Union’s strategies to reduce its dependence on hydrocarbons.

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emlyon business school has created the Student Advisory Board (SAB), a consultative committee composed of elected students, tasked with representing program voices, contributing to key decisions, and promoting the School’s mission. Closely connected to governance bodies, this committee serves the student community by enhancing experience and fostering social and environmental engagement.

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