MSc in Luxury Management & Marketing

Liqi OU

MSc in Supply Chain & Operations Management

Gregoire Potier

MSc in Healthcare Innovation & Data Science

Melanie Araneda

Melanie Araneda is from Guatemala, a country south of Mexico and home to volcanoes, rainforests and ancient Mayan sites. She is now studying in France, pursuing her Master of Science in Health Management and Data Intelligence (now called MSc in Healthcare Innovation & Data Science) at emlyon business school.

The 27-year old Latin American’s background is in dentistry, but the more she looked for ways to upskill, the more drawn she was towards business. Data management, in particular, could really fill the gap and propel the healthcare industry forward. “I knew I was lacking this knowledge. I started getting curious and looking for courses on the side but finally decided I wanted to do a Masters in Business but linked to health,” she tells us in an interview.

We caught up with her via email to find out what’s she learning in classes today, what Read more below on what she has to say about her studies, France, and advice:

In today’s market full of emerging brands and products, established brands are facing unprecedented threats from new competition. Whereas some of those brands lose their influence and wane, others stand strong and gain the reputation of being “forever classics.” Thanks to their long history featured with the persistent value proposition and agile product improvements, these brands stand out with supreme product quality, as well as a rich and unique brand culture and value.

Over the past hundred years, the impeccable lenses and apparatus Leica Camera produced receive high prestige in the world of photography. Being responsible for countless optical innovations, Leica Camera secures its reputation of being the brand most loved by photographers and amateurs.

Siegmund Dukek, the Managing Director at Leica Camera Greater China, to share with the students of the High-End Brand Management Master Program the guiding brand management concepts of Leica, a century-old giant in the optics industry.

As students from the MSc in Luxury Management & Marketing are entering the last weeks of their second semester, we spoke to Szu-Ping and Benjamyn, current “embassadors” of the program, to find out more about their favorite classes this semester. They are currently following the Fashion Management Track in London. They give us insights and share with us their experience about 2 very special courses: “Visual Merchandising” and “Start your own fashion brand”.