A business developer is a professional responsible for identifying, creating, and growing new business opportunities to drive a company’s revenue and expansion. They analyze markets, prospect clients, establish strategic partnerships, and optimize existing commercial channels. Acting at the intersection of strategy, marketing, and sales, business developers design actionable growth plans and support their implementation. Beyond acquiring new clients, they focus on customer retention and expanding products or services into new segments. Key skills include market analysis, negotiation, commercial strategy, and strong interpersonal abilities. Business developers are essential in competitive, fast-changing markets, enabling companies to seize emerging opportunities, innovate, and achieve sustainable growth.
Massive sporting events tend to unite people all over the world quicker than the thrills of live sport. Even people who are usually not interested in sport can be caught cheering on their favorite sport teams with friends and family as they bid for victory. It’s no wonder that sport is one of the world’s most dominating industries.
As the sports industry evolves and adapts to our ever changing and innovative economic environment, there’s an increasing demand for qualified work force to work in this specific industry and its international market dynamics.
It’s an industry which offers various opportunities from running a sports club, to working on the digital marketing of a sports brand or process data.
emlyon business school’s specialized MSc in Sports, Entertainment & Lifestyle is a great starting point to get ahead in this flourishing industry.
Student of Master in Strategy & Consulting
Kenza Bibaoune - Raoul Dromart - Shawn Nkusi - Phillipa Roper
Conducted two days a week over January to April of each academic year, the Field Missions form a central part of the Master in Strategy & Consulting’s drive to plunge students into the realities of strategic consulting within major corporations. Four students recount their recent introduction to being tasked with analyzing how a company undergoing significant change should best go about its business.
Student of Master in Finance
Jordi Barbany Bofill
The Business Creation Project (BCP), integrated into the Master in Management - Grande École Program at emlyon business school, is a flagship initiative that combines entrepreneurial learning with direct interaction with the business world. Each year, it engages over 1,200 students organized into teams of six.
Since its inception in 1996, the Business Creation Project has stood out as a unique educational experience, with more than 3,500 projects completed to date, some of which have led to the creation of real businesses.
An entrepreneur is an individual who creates, develops, or takes over a business by mobilizing resources, financial, human, and technical, to turn an idea into a viable venture. Beyond managing day-to-day operations, entrepreneurs identify opportunities, take calculated risks, innovate, and drive growth. They may work independently or with partners to structure and scale their business, contributing not only to economic activity but also to market transformation and societal needs. Key traits include initiative, adaptability, and resilience in the face of uncertainty. Entrepreneurs operate under various legal statuses, such as micro-enterprise, sole proprietorship, or limited liability company, each offering distinct advantages in taxation, liability, and administration. Their ultimate goal is to transform ideas into sustainable businesses that generate value, impact markets, and foster long-term success.
Behind every viral advertisement, successful digital campaign, and impactful media strategy stands the advertising manager, a pivotal role that blends marketing expertise with creative leadership. With a focus on driving sales, managing budgets, and creating engaging content, advertising managers play a vital role in shaping how products and services are perceived in the market. Their responsibilities span from planning media strategies to overseeing the creation of advertisements across various platforms—ensuring the campaign's message reaches the right consumer at the right time. Equipped with skills in analytics, digital tools, and a deep understanding of market trends, they are the architects of impactful communication. Whether you're looking to work with global brands or focus on innovative digital strategies, the advertising manager role offers a range of career opportunities. Discover how this profession offers the chance to make a lasting impact on the future of advertising.