A great variety of jobs, attractive salaries and great international opportunities, purchasing and/or supply chain managers are booming as these sectors are becoming more and more visible. Additionally, they benefit from the boosting effect the new robotic and digital technologies are generating.

Daniel S. Rosales and Oliver Rockall, along with their associate Juan Arias, have gone down with a bug. An entrepreneurial one. Drawing on their on-going experience of the emlyon business school MSc in Healthcare Innovation & Data Intelligence, Daniel and Oliver recount the learning curve that has taken them from their early days as Bachelor-level students of Physiotherapy and Medicine respectively to fully-fledged entrepreneurs. Business ventures don’t come much healthier than Tailoraid.

Imagine standing at the crossroads of technology and business, where engineering expertise meets the art of selling. That’s exactly where a sales engineer operates, a highly skilled professional who transforms complex technical solutions into clear business opportunities. More than just a salesperson, a sales engineer bridges the gap between a company’s cutting-edge products and a client’s real-world needs. Whether it's industrial equipment, advanced software, or electronic systems, they don’t just sell, they explain, demonstrate, and customize. This in-demand occupation requires a strong technical background, exceptional communication skills, and a deep understanding of both engineering and market dynamics. From developing proposals and leading product demonstrations to managing accounts and negotiating deals, their role is crucial for any tech-driven industry. Employers seek professionals with a Bachelor's or Master's degree, technical expertise, and the ability to connect with customers. With high earning potential, career advancement opportunities, and a growing job outlook, becoming a sales engineer is a smart move for those who want to combine technical knowledge with business success. But what does it take to excel in this role?

A Product Owner (PO) is a key role within agile Scrum teams, responsible for maximizing the value of a product by managing the product backlog and prioritizing development tasks. Acting as the liaison between stakeholders and the development team, the PO ensures that the product meets the needs of users and aligns with business goals. They define user stories, clarify requirements, and make critical decisions regarding feature implementation during sprints. Their responsibilities involve continuous communication, stakeholder engagement, and adapting the product strategy based on user feedback and market trends. Ultimately, the Product Owner plays a vital role in guiding the development process and driving the success of a product in a fast-paced, digital landscape.

Becoming a professional in the field of Strategy & Consulting is challenging and rewarding in equal measure. Whilst the dedicated emlyon MSc Strategy and Consulting program creates the very best learning conditions in which to prepare for the reality of working in the field, nothing replaces actually doing so. Students and alumni of the program recount their first-hand, in-company experience of the profession.

Antoine Gueguen, former student-athlete and graduate of emlyon business school’s MSc in Sports, Entertainment & Lifestyle, has turned his passion for sports into a career at Nike. From playing tennis in Paris and the US to gaining experience in merchandising and business development, his journey shows how a specialized sports management degree can open doors in the global sports industry.

Now that digital marketing has revolutionized the way of doing business globally, industries worldwide are feeling the pressure. More and more people whether they come from corporate communications or non-digital backgrounds, be they digital natives or inexperienced users are realizing that they need to learn about the latest digital methods as well as the current marketing trends and strategies for building customer loyalty in order to gain a big-picture perspective. In this regard, a Digital Marketing Master is extremely helpful, if not indispensable.

How can you ensure the effectiveness of an advertising campaign and maximize its impact on the target audience? That’s where the media planner comes in a strategic planning expert who analyzes consumer behavior, selects the best distribution channels, and optimizes budget allocation. Sought after by agencies, advertisers, and communication firms, this profession is accessible with a bachelor's or master’s degree (Bac+3 to Bac+5) from universities, business schools, or specialized programs. Whether working as a full-time employee or a freelancer, media planners enjoy diverse career opportunities. Salary, training, required skills, career prospects, discover everything you need to know to pursue a career in media planning and succeed in this dynamic field!