MTCI - News & Events
The MTCI Research Center organizes several "Research Days” and research seminars throughout the year to advance current research and facilitate collaboration. All events are open to external participants as well.
2026
- Research Dat on “Research at the edge of the digital world”, June 19, 2026
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2025
- Research Dat on “Technology and Social Impact”, June 6, 2025
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2025-2026
- Zachary Estes, University of London, 'Good Sounds Make Good Names for Good Products’, Bayes Business School, City St George’s.
- Tatiana Sokolova, Tilburg University, ‘Tick, Type and Swipe: The Effect of Search Filter Format in Consumer Search’.
- Maura L. Scott, Arizona State University, ‘Marketing Research at the Sustainability Crossroads: Advancing Individual and Societal Wellbeing’.
- Martin Mende, Arizona State University, ‘Rethinking Service: Technology, Sustainability, and the Road Ahead’.
- Pascal Güntürkün, WU Viena, ‘Individual Impact Feedback, Social Media Sharing, and Donor Retention’.
- Abhishek Borah, INSEAD, ‘Excess Image Search’.
2024-2025
- Davide Orazi, Monash Business School, 'The Effect of Linguistic Extraordinariness on Experiential Consumption'.
- Sara Baskentli, Western Washington University, 'Consumer well-being, morality, sustainability and AI'.
- Ahmed Timoumi, Indian School of Business, 'Let Beauty Lie in the Eye of the Beholder: Evidence from the NFT Market'.
- Klaus Miller, HEC Paris, 'Clicks vs. Commitments: The Economic Trade-Offs of Polarizing News Content'.
- Margherita Pagani, SKEMA Business School, 'Unlocking Business Creativity Using Artificial Intelligence'.
- Christoph Ungemach, TUM School of Management, 'How to Convey Environmental Impact to Facilitate Sustainable Behavior'.
- Meng Zhu, Virginia Tech, 'Prediction Aversion: The Unbearable Heft of Knowing the Future'.
- Diogo Hildebrand, Baruch College, 'Cultural patterns on the acceptance of algorithmic recommendation'.
- Albert Valentí, IESE Business School, 'Thank You, Mr. President: The Impact of National-Populist Election Victories on Advertising and Price Promotion Effectiveness'.
- Jan. 13 – Jan. 16, 2026. 9th IMM summit, organized by Catherine PARDO. More information here
- April 22 – April 23, 2027. Consumer-Technology-Dialogue conference, organized by Moritz JOERLING. More information here
- Aug. 30 – Aug. 31, 2027. YES Marketing conference, organized by Ivan GUITART. Here the link to the official conference website
- Best paper award at La Londe Conference: Li, Y.; Joerling, M. (2025, June). Data Philanthropy: Individual Data Donation Decision for the Greater Good, La Londe Conference, Porquerolles.