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LifeStyle - Research Center
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Members

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Research
 

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News & Events

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Impact

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Our expertise

LifeStyle Research Center logo - emlyon business school

Lifestyle Research Center at emlyon business school brings together excellence and researchers passionate for advancing lifestyle-related research and knowledge. In short, we embrace broader and critical perspective on how lifestyles and markets work.

The main focus of our research is to examine the ongoing “ruptures” and changes in lifestyle phenomena that impact market formation and evolution as well as branding.