Deniz DALMAN
Associate professor
Prices and awards
Publications
Mishra, Debi, Dalman, M. Deniz. 2023. Does the Economic Value of New Product Announcements Depend Upon Preannouncement Signals?: An Empirical Test of Information Asymmetry Theories. Journal of Product & Brand Management, FORTH : 16 p.
Dalman, M. Deniz, Ray, Subhasis. 2022. To donate or not to donate?: How cosmopolitanism and brand anthropomorphism influence donation intentions for international humanitarian causes. Management Research Review, 45 (4) : 524-544 p.
Dalman, M. Deniz, Agarwal, Manoj, Min, Junhong. 2021. Impact of brand anthropomorphism on ethical judgment: The roles of failure type and loneliness. European Journal of Marketing, 55 (11) : 2917-2944 p.
Mishra, Debi, Atav, Gizem, Dalman, M. Deniz. 2020. Do buzz and evidence really matter in product preannouncements?: An empirical test of two competing theories. Journal of Consumer Marketing, 37 (7) : 739-748 p.
Dalman, M. Deniz, Chatterjee, Subimal, Min, Junhong. 2020. Negative word of mouth for a failed innovation from higher/lower equity brands: Moderating roles of opinion leadership and consumer testimonials. Journal of Business Research, 115 : 1-13 p.
Chatterjee, Subimal, Dalman, M. Deniz, Mookherjee, Satadruta. 2020. To short or not to short?: Improving morality judgments of short trades and short traders. Journal of Business Research, 114 : 173-185 p.
Dalman, M. Deniz, Buche, Mari, Min, Junhong. 2019. The Differential Influence of Identification on Ethical Judgment: The Role of Brand Love. Journal of Business Ethics, 158 (3) : 875-891 p.
Dalman, M. Deniz, Puranam, Kartikeya. 2017. Consumer Evaluation of Ingredient Branding Strategy. Management Research Review, 40 (7) : 768-782 p.
Dalman, M. Deniz, Min, Junhong. 2014. Marketing Strategy for Unusual Brand Differentiation: Trivial Attribute Effect. International Journal of Marketing Studies, 6 (5) : 63-72 p.
Min, Junhong, Segal, Madhave, Dalman, M. Deniz. 2014. The Identity Salience and Emotional Attachment Strategies in Alumni-University Relationships. International Journal of Customer Relationship Marketing and Management, 5 (2) : 21-37 p.
Mishra, Debi, Min, Junhong, Dalman, M. Deniz. 2012. An Empirical Assessment of Stimulus Presentation Mode Bias in Conjoint Analysis. Innovative Marketing, 7 (4) : 108-121 p.
Academic articles
Associations
- American Marketing Association
- Association for Consumer Research
- European Marketing Academy
Editorial committees
- Member, Editorial Review Board, Journal of Consumer Marketing, 2023 - Present