Deniz DALMAN

Associate professor

Marketing

Bio

I am Associate Professor of Marketing focusing mainly on consumer brand relationships, brand transgressions, and moral judgements. I particularly enjoy teaching brand management, luxury marketing, and consumer behavior. Before joining emlyon, I worked at the Graduate School of Management of the St. Petersburg State University in Russia, where I had also served as the Academic Director of the CEMS Master of International Management program, as well as at Ithaca College in New York prior to that.

Expertises
Brand Equity, Consumer Brand Relationships, Brand Transgressions, Moral Judgments, Word of Mouth Effects

2009: Ph.D. State University of New York at Binghamton

2004: MBA Istanbul Bilgi University
2002: M.I.M. Schiller International University, Germany
2001: B.S. Istanbul Technical University

Since 2023: Associate Professor of Marketing, emlyon business school

2018 - 2023: Associate Professor of Marketing, Graduate School of Management, St. Petersburg State University, St. Petersburg, Russia
2016 - 2017: Academic Director, CEMS Master of International Management, Graduate School of Management, St. Petersburg State University, St. Petersburg, Russia
2015 - 2018: Assistant Professor of Marketing, Graduate School of Management, St. Petersburg State University, St. Petersburg, Russia
2008 - 2012: Assistant Professor of Marketing, Ithaca College, Ithaca, NY
2004 - 2008: Graduate Assistant and Instructor, SUNY Binghamton, Vestal, NY