Anissa POMIES

Professeure associée

Centre de recherche : Lifestyle

Postdoctorat

Marketing

Thèmes de recherche

1. Marchés

Comment de nouveaux marchés émergent et se transforment au cours du temps ?

2. Goût et expertise

Comment les experts participent au modelage du goût et des préférences esthétiques des consommateurs ?

3. Images

Comment produire et analyser des données visuelles pour comprendre les pratiques de production et de consommation ? Comment traduire les mots en images, et créer ainsi des objets de recherche visuels ?

Prix et récompenses

Meilleure session spéciale
2016
Consumer Culture Theory Conference
Bourses
2016
Déplacement à l’étranger (1000 dollars et 600 dollars)
AFM-FNEGE
2016
Finaliste meilleure thèse

Publications

Associations

  • Consumer Culture Theory Consortium (CCTC)
  • Association Française de Marketing (AFM)
  • Alternative Consumption Research (Alcor Institute)

Communications et Séminaires

  • 2018, Pomiès Anissa and Zeynep Arsel, Performative Market Interactions and the Shaping of Taste Regimes, CCT Conference, July, Odense. (competitive paper)
  • 2018, Pomiès Anissa and Vivien Blanchet, Unpacking market calculative spaces: the qualification of food products, CCT Conference, July, Odense. (special session)
  • 2018, Pomiès Anissa, Roundtable: A Canon of Classics: Reimagining Undisciplined Paths, CCT Conference, July 2018, Odense. (roundtable)
  • 2018, Pomiès Anissa and Zeynep Arsel, How professional experts and lay consumers re-align taste practices, Taste Research Day, April 25, Lyon.
  • 2018, Pomiès Anissa, A flat theorization of niche market emergence, Scientific Conference on Eating and Drinking, April, Institut Paul Bocuse, Lyon.
  • 2018, Pomiès Anissa, Niche market emergence: a flat theorization, Invitation for a talk at Skema, Janvier 2018, Lille.
  • 2017, Pomiès, Anissa “Painting as a method”, CCT Conference, July 9-12, Anheim, California, USA. (Special Session)
  • 2017, Pomiès, Anissa, “Atlas: a visual method for flat ontologies”, Visualizing Research Day, Mai 10, Lyon, France.
  • 2017, Pomiès, Anissa “The emergence of Hermesian markets”, Consumer and Consumption Symposium @ Yale, March 31, New Heaven, Connecticut, USA.
  • 2016, Pomiès, Anissa “Behind the Scenes of Market Emergence”, Seminar at Schulich School of Business, December 15, Toronto, Canada.
  • 2016, Pomiès, Anissa,“Methodological insights to study practices through visual data”, CCT Conference, July 6-9, Lille, France. (Competitive track)
  • 2016, Pomiès, Anissa and Zeynep Arsel, “There is Disputing about Taste: Genealogy of a Contested Concept”, CCT Conference, July 6-9, Lille, France. (Special session)
  • 2016, Pomiès, Anissa, “Comprendre la création des marchés par l'analyse de situations performatives. Une étude du marché descoffee shopsen France. ”, Conférence AFM, May 18-21, Lyon, France.
  • 2015, Pomiès, Anissa, “The role of experts in taste creation and in market shaping”, Conférence AFM, May 20 – 22, Marrakech, Marocco.
  • 2014, Pomiès, Anissa and Elisabeth Tissier-Desbordes, “The expertise situation as a taste regime. An ethnography of coffee contests”, Journées Normandes de Recherches sur la Consommation, November 27 – 28, Rouen, France.
  • 2014, Pomiès, Anissa, Elisabeth Tissier-Desobrdes and Luca Visconti, “Serve Me the Perfect Coffee: Taste Regime as Relational and Embodied Practice”, CCT Conference, June 26 – 29, Helsinki, Finland. (competitive track)
  • 2014, Pomiès, Anissa, “Expertise”, watercolor, 30X30cm, CCT Conference, June 26 – 29, Helsinki, Finland. (art gallery)
  • 2013, Pomiès, Anissa, “The embeddedness of experts in the specialty coffee world”, CCT Conference, June 13 - 16, Tucson – Arizona, USA. (Colloque doctoral).
  • 2013, Pomiès, Anissa, “How experts are produced and how do experts co-produce products? The case of coffee”, Conférence AFM, May 15 - 17, La Rochelle, France. (colloque doctoral)
  • 2012, Pomiès, Anissa, “The expert, a figure of persuasion”, Journée d'étude sur les techniques du faire-croire (labex hastec), June 21 - 22, Paris, France.
  • 2012, Pomiès, Anissa, “The production of experts and what experts produce”, EMAC, May 22 - 25, Lisbon, Portugal (colloque doctoral).